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One of the best marketing tactics is to hold a giveaway. People like free stuff and may life your page for a chance to win something. It won’t cost you a lot to do and you’ll be in touch with a lot more people which can make you money in the long run.
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Do not share updates that are not directly related to your content. For personal posts, use your personal Facebook page. Your customers may not be interested in personal updates if they are not related to your business. If you must talk about other stuff, do it on your personal page.
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